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This web site has the following in the web page, "THE ULTIMATE EDITOR PLUS! Dont let bad grammar, poor writing, or weak outlining skills get in the way of your success as a writer." Our analyzers noticed that the web site also stated " Share your stories with the world! Your Writing Skills Will Skyrocket With These Amazing Software Tools! You can master grammar, writing and learn to outline like a pro, once you know the rules." The Website also said " Our software tools are the best around; guaranteed to take your writing skills to the highest level. To get started, simply take a look at the software listed below." The website's header had outlining software as the most important optimized keyword. It is followed by sentence diagramming, writing help, and how to write a novel or book which isn't as highly ranked as outlining software.